Brows – Arch Madness

Brows – Arch Madness


With winter on its way out and spring playing hide and seek, it’s time for everyone to refresh their beauty regime from head to toe, and where better to start than with your brows. Brows highlight your face, frame your eyes and have the ability to tell a story. Ultimately brows determine your expression and that is why they have grown to become a woman’s most treasured accessory. From bold to sculpted, European Wax Center (EWC) has the scoop on high brows and low brows of beauty trends this spring:

  • An EWC favorite is always a full, strong brow. If you want to soften the look, simply go with a slightly lower arch.
  • While EWC loves that full brow, sometimes it’s just not in the cards. A thinner brow with a higher arch can accentuate strong and powerful eyes.
  • The shape of your brow should flatter your face. Soften a square face by rounding the arch. Alternatively, an angled high arch can bring definition to a rounder face.
  • A lighter more manicured eyebrow can give your face the fresh look you’ve been longing for. Hint: Bring the end to a graceful point, this adds femininity and is a characteristic of a manicured brow.
  • Finally, regardless of whether you have a bold brow or skinny brow, high arch or low arch, always make your brows the focal point of your face by using a brow powder to define your perfect shape.

European Wax Center was founded by siblings David Coba, Joshua Coba and Jessica Coba in 2004, and is now recognized as a leader in comfortable and healthy body waxing, that results in beautiful skin. The Cobas developed the ultimate wax experience that features the all natural COMFORT WAX™ developed in Europe and the 4 Steps to Gorgeous™ process — Cleanse, Prepare, Wax, Rejuvenate.